Strategic Brand Management

market. proposé par Knowledge city

Présentation

Develop, protect, and expand your brand

Objectifs

This course provides an extensive and comprehensive overview of all of the processes that go into strategic brand management. Strategic refers a forward thinking, analytical approach that incorporates both right brain (creative) and left brain (business) thinking. Branding is an ongoing process that requires a planned out series of sequential steps and determined benchmarks. Brand management is a process that happens over time, is flexible, cohesive and must remain faithful to the brand vision.

Quoi

How to develop and protect your brand

Public cible

Everyone

Pré-requis

None

Catégories Business
Montant 39€ TTC par personne
Durée 188 minutes
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Du même auteur

Management Essentials

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Accomplish goals and objectives for your organization with these management skills
dans Liège, Namur, Mons et 15 de plus
29 1h
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